Carrie – Telekinetic Coffee Shop Surprise
This is by far the scariest viral stunt ever. To promote the remake of the classic horror movie Carrie, the PR department came up with the Telekinetic Coffee Shop ...
For years now, IBM has been working to create a self-thinking computer that learns instead of being programmed. With the Food Truck the company found a way to show its innovation to a large audience. In this mobile kitchen computers select the recipes, while chefs of flesh and blood turn them into completely original recipes like a Swiss-Thai asparagus quiche. Great to see how technological power can boost human creativity. Check the Cognitive Cooking campaign site for more information on the project and don’t forget to take a look at this interesting video on computational creativity.