WildAid & CHANGE – Be Their Bodhisattva
This spot-on activation by non-profits WildAid and CHANGE in Vietnam generated an insane amount of press coverage from a single installation. In celebration of the Lunar New Year Vietnamese ...
With this nice mobile activation 20th Century Fox tries to create a positive buzz around the upcoming Ice Age movie. The app – created by augmented reality platform GoldRun – allows you to take a picture of yourselve interacting with a character from the successful film franchise. You can of course post the results on Facebook.