Converse – Fight the Gray
Due to a 2006 law Sao Paulo turned into a colourless urban jungle. Together with a group of street artist Converse decided to combat the thousands shades of gray ...
IKEA promoted the opening of its 30th store in France with this awesome outdoor installation. In front of the cathedral in Clermont Ferrand the Swedish retailer built an IKEA apartment into a vertical rock-climbing wall. With the help of professional climbing experts passers-by could take a look. Too bad there’s no video, but with these photo’s you get a pretty good impression.
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Due to a 2006 law Sao Paulo turned into a colourless urban jungle. Together with a group of street artist Converse decided to combat the thousands shades of gray ...
The new Samsung Galaxy S6 offers wireless charging. To promote this new feature Samsung asked the Belgian ‘upcycling artist’ Evy Puelinckx to turn unused cable spaghetti into new design ...
The new Volvo XC60 is capable of detecting pedestrians, cyclists and other cars, thanks to the advanced built-in camera. To show the world what the system is capable of, ...