IKEA – Launch Catalog

17 November 2012 | Durables

IKEA celebrated the annual launch of its world famous catalog in Singapore and Malaysia with a nine-day event. A clever link with Facebook created a social media buzz. Look here for the interesting case study.

14 October 2011 | Durables

Volkswagen – The Great Art Heist

Nice, this bold campaign celebrating the launch of the 2012 Jetta GLI. Beginning in October, pop-up art galleries began to appear in major cities across Canada. The outdoor exhibits ...
21 February 2012 |

PlayStation – Shoot my Truck

Social communities with die-hard fans are crucial for a successful launch of new video game. To get their attention you have to come up with epic out of the ...
13 September 2018 |

Mini – Created in a Countryman

Turns out, the MINI Countryman isn’t so mini. To artfully illustrate that the 2019 model has enough space for the biggest adventures, MINI teamed up with stop-motion animator Kirsten ...