IKEA – Manland

22 September 2011 | Durables

Spending a free saturday in the seemingly endless IKEA hallways is many man’s worst nightmare. The ease their pain, IKEA planned a great marketing stunt before and during the Australian Father’s Day Weekend. Manland is a crèche for adults – inspired by the famous IKEA kiddies hangout Smaland – where husbands and boyfriends who hate shopping can watch TV, play table football, eat hotdogs and play Xbox games. Brilliant idea that created a worldwide buzz!

20 September 2013 |

Volvo Trucks – The Hamster Stunt

A video about a new steering system for trucks? Not exactly the recipe for a sexy viral. But with a little bit of creativity everything is possible. Volvo Trucks ...
20 February 2015 |

Ford Mustang – Speed Date

The award for the coolest Valentine stunt this year goes to Ford. In a hilarious video unsuspecting men are invited for a speed date with a women. She’s quite ...
05 December 2014 | Durables

IKEA – KITCHEN BLIND TEST

IKEA’s goal is to make life in the kitchen easier. So for the re-launch of its METOD-series they came up with a PR stunt to prove just how practically designed ...