Tele2 – Democratic Frontrow
High tech meets high fashion in this awesome activation. Telecom provider Tele2 persuaded three Swedish fashionista’s to give up their front row seats for Ida Klamborn’s show at the Stockholm ...
ThisAbles is far more than just a clever play on words. It’s an awesome product innovation idea that — true to the IKEA brand values – democratizes design and creates a better everyday life for as many people as possible. In the Israeli campaign the furniture retailer makes home furniture accessible for people with disabilities by developing add-ons to its most essential products, offering them free to download and 3D print on a designated website alongside a full web series of video tutorials. Rightful Grand Prix winner at this years Cannes Lions festival.