Iliad – The Truest CEO

19 February 2019 | Services

Corruption, populism, false promises: Italy  has a bit of a truth issue. The world of telecom providers is no exception. As a newcomer on the Italian market, Iliad promises total honesty. To prove this to Italians CEO Benedetto Levi showed some balls. He was connected to a lie detector during a live interview on Facebook in which people could ask him questions. The result? A great buzz around the brand and more than 2 million sim cards sold. Be sure to check out the case video.

19 July 2012 | Services

Ice Age – Augmented Reality App

With this nice mobile activation 20th Century Fox tries to create a positive buzz around the upcoming Ice Age movie. The app – created by augmented reality platform GoldRun ...
12 April 2016 | Services

Ogilvy & Mather Berlin – Mein Kampf, Gegen Rechts

For the first time since World War II Adolf Hitler’s autobiography Mein Kampf is allowed to be published in Germany. This generated a powerful response from the Berlin office ...
24 July 2014 | Services

Indeed.com – Fun outdoor campaign

Job search client Indeed.com celebrated its UK launch with this fun campaign. They created a series of curious outdoor ads around London that linked to local jobs on Indeed. ...