Iliad – The Truest CEO

19 February 2019 | Services

Corruption, populism, false promises: Italy  has a bit of a truth issue. The world of telecom providers is no exception. As a newcomer on the Italian market, Iliad promises total honesty. To prove this to Italians CEO Benedetto Levi showed some balls. He was connected to a lie detector during a live interview on Facebook in which people could ask him questions. The result? A great buzz around the brand and more than 2 million sim cards sold. Be sure to check out the case video.

24 October 2013 |

Shell – VAN GOGH AT WORK

Since 2005 Shell helps the scientists of the Van Gogh Museum with technical knowledge and inventions. Their research provided a great insight into Van Gogh’s way of working, as ...
22 January 2019 |

AeroMexico – DNA Discount

In this creative campaign, which has gone viral, AeroMexico tackles the tensions over the U.S.-Mexico border wall with a humorous twist. In a series of interviews, the airline seeks ...
24 December 2009 | Services

Syfy Channel – The White Rabbit Experience

To promote a modern tv-version of Alice in Wonderland Syfy Channel created a wonderful world of innovative multimedia marketing. On the internet, Twitter, in media and live on the ...