Heineken – Your Heineken
The personalization of beer bottles had been done before, but Heineken does it in a really great way in their new international marketing concept. Your Heineken allows beer drinkers ...
In this cheerful activation Jägermeister gives German men the opportunity to nominate friends who for whatever reason don’t come to the pub anymore. The HausBar is a pop-up bar included a bar man, music and of course plenty of Jägermeister. Because it’s attached to someone’s front door, there’s no escape possible. As they say in Germany: Hat hier jemand ‘ne geile party bestellt?