Starbucks – 12 Days of Sharing
Starbucks follows the spirit of the holidays in its 12 Days of Sharing campaign. On a virtual advent calender hidden offers will be popping up for twelve days. The ...
To celebrate the launch of the Special K Cracker Chips, Kellogg’s came up with a creative and clever activation: The Tweet Shop. They opened a pop-up store in London Soho area where Twitterers during four days could trade tweets for a bag of Special K Cracker Chips. A smart way to get products into people’s hands and give them something to talk about. The campaign also generated an enormous amount of free publicity all over the world. Nice work!