Kia – The Luxury Experts Test Drive

15 March 2017 | Durables

Who drives more luxury cars than anyone? Your first guess might be a duke or a CEO or a hip-hop mogul. Actually, it’s the guy who parks their cars. That’s why KIA organized a mystery event where five high-end valets tested how the new Kia Cadenza stacks up against far more expensive luxury brands like BMW and Mercedes.

 

23 February 2013 | Durables

Sony – AR Headphone Music Festival

To launch of the MDR-1 headphone Sony developed a very cool marketing concept: the augmented reality Headphone Music Festival. On several hotspots in Tokyo’s Shibuya area they spread posters ...
19 February 2010 | Durables

Adidas – Augmented Reality

Adidas uses the new technology hype augmented reality to promote their new line of sneakers. They created a virtual world that can be accessed using the Adidas site, a ...
25 October 2012 | Durables

LG – So Real it's Scary

This video by LG is a huge viral hit. Why? Because it’s hilarious! I’m not quite sure if ‘so real’ also refers to the elevator images, but who cares....