Who Cares?! – Helpless Machine
A vending machine that’s designed to raise awareness of domestic violence. That sounds pretty strange, doesn’t it? Still social organization Who Cares?! transformed this idea into a powerful concept in which ...
This is one of the coolest advertising stunts we’ve seen in the last couple of months. In partnership with Airbnb the Dutch airline KLM organized a contest in which people could win a night in a plane that was transformed into a luxurious apartment. It resulted in no less than 10,000 participants. This video shows how the 3 lucky winners spent a magical night in the airplane apartment. Check out the campaign site for more pictures and a making of video.