Ash – Smoking hot Tinder campaign
Instead of a finger-wagging campaign anti smoke organization ASH came up with a social experiment that appeals to the young target audience. To prove that smoking makes you less attractive ...
KLM promoted its World Deal Weeks campaign with this striking outdoor installation in Amsterdam and New York. The airline challenged passers-by separated by an ocean to give each other a perfect high five. Whoever achieved this was rewarded with tickets to the other city. Be sure to check out the case video, it’s quite funny.
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