Ice Age – Augmented Reality App
With this nice mobile activation 20th Century Fox tries to create a positive buzz around the upcoming Ice Age movie. The app – created by augmented reality platform GoldRun ...
Waiting at an airport is usually quite boring. That’s why KLM came up with a fun activation to kill the time. The Dutch airline has set up Take-off Tips booths in Amsterdam, Oslo and Rio de Janeiro. In these interactive installations you can connect with a fellow traveler at another airport who is leaving the country where you’re headed so you can exchange tips. To make the experience more personal the installation projects the other person onto a transparent hologram fabric.