Lexus – The Hoverboard

07 August 2015 | Durables

 

This video is awesome eye candy. But the Lexus Hoverboard is far more than that. It’s a vivid example of the car brands mission: tackling every challenge along the way to explore a new form of motion. Pursuing that goal with a gadget that has been famous since the legendary scene from Back to the Future of course is a great marketing stunt. If you are interested in the technical backgrounds we recommend the making of video.

 

07 June 2010 | Durables

Samsung – Shakedown

This live online campaign is an original and funny way to demonstrate just how damage resistant the Samsung B2 100 really is. During each shakedown round seventy cell phones ...
26 February 2019 | Durables

Volkswagen Amarok – The Sand Ad

During the summer months upscale residents of Buenos Aires escape to the luxury coastal resorts. To target this specific audience, Volkswagen Argentina conceived the simple idea. They carved its ...
09 January 2013 | Durables

Swatch – Stop the Time

Nice Facebook-activation by Swatch to promote its new collection. Stop the Time is a Facebook game where players had to keep their mouse button pushed on a virtual watch. ...