LG – Hidden City Photography Project

27 September 2018 | Durables

In 1978, the Argentinian government built a wall in Buenos Aires to hide a shantytown from the outside world. The neighborhood has since been known as Ciudad Occulta (The Hidden City). In this beautiful outdoor campaign LG and the non-governmental organization PH15 try to open up this hidden world. They gave neighborhood kids smartphones in order to capture their life in Ciudad Occulta. The result is a stunning photography exposition that was exposed on major billboard and other hotspots across the city.

 

11 June 2010 | Durables

Volvo – Subject60

Stylish & trendy. A car with a bite for cosmopolitans. With the ‘naughty’ S60 Volvo tries to shake of its Swedish dullness image. Therefore they launched the experimental Subject60 ...
29 October 2010 | Durables

MINI – Getaway Stockholm

A virtual reality game for the iPhone. That’s the best way to describe this interactive campaign for MINI. To promote the MINI Countryman, Jung van Matt Sweden created the ...
03 March 2016 | Durables

Samsung Gear VR – #BeFearless

Virtual reality is becoming a big thing in advertising. But where most brands focus on the VR fun factor Samsung chose to go for a big idea with big ...