To promote its new dishwasher, LG came up with this fun summer experience. They transformed a block in New York’s Upper East Side into a giant inflatable water park inspired by the QuadWash. The 6,750-square-foot pop-up park included large dishes, utensils and giant spray arms, from which visitors could slide down. Passers-by could get information on new dishwasher at poolside cabanas.
PlayStation surprised passers-by in Antwerp with an electrifying activation. A life size electrical socket was installed at Central Station with the indication to insert both fingers. Persistent travellers got ...
Sainsbury’s tries to capture the magic of Christmas in this 44 minutes long user generated video. Inspired by YouTube’s Life In A Day director Kevin Macdonald made a compilation ...
To celebrate the 30th edition of the LA Marathon title sponsor ASICS lighted up Los Angeles. The night before the event ASICS marked the entire 26.2 mile course with ...