LG – The fastest sms

06 March 2009 | Durables

Nice stunt by LG in Portugal. To promote the KS360, a mobile phone with a keyboard similar to a computer, advertising agency Torke organized the national Portuguese championship sms writing. The contestants had to write a 164 letter phrase as quick as possible. The one with the fastest fingers won a 5000 euro travel cheque.

Via Direct Daily

05 November 2012 |

Adidas – Interactive Window Shopping

With this great case Adidas explores the boundaries of interactive window shopping. At one of its stores in Nürnberg, Germany, passersby could browse the collection, try out clothes on ...
21 December 2012 | Durables

Nike – Fuel Missions

For years Nike tries to seduce runners (to be) with technical gadgets like the iPod running app and the Fuelband. The recently launched Fuel Missions is the first game ...
20 February 2018 |

PlayStation – War on the Floor

More than 18,000 fans attending a basketball game in the Oracle Arena, the home of the NBA champion Golden State Warriors, got a massive surprise during half-time. The lights ...