Carlsberg/Pepsi – Viral Pranks
In their quest for viral success more and more brands use hidden camera video. Recently Carlsberg en Pepsi both launched a very cool and well executed prank. Pepsi generated ...
Lipton have just launched their first of a few so-called Positive Projects in Australia. It is a piece of graffiti in the streets of Sydney, made to promote Lipton Ice Green Tea. But it is actually much more than just that. At first this seems like a beautiful but besides that normal mural of a spiritual woman. But anyone who gives this piece of urban art a little time, can see that it literally becomes a living, breathing and green work of art.