Lexus – The Hoverboard
This video is awesome eye candy. But the Lexus Hoverboard is far more than that. It’s a vivid example of the car brands mission: tackling every challenge along ...
Virtual reality is a hot topic in advertising these days. Unfortunately, the most cases we see are quite underwhelming as it comes to creativity and execution. This certainly doesn’t apply for Field Trip to Mars. In this group VR experience Lockheed Martin took schoolchildren on a virtual tour of Mars. What started as an ordinary bus trip through Washington D.C. suddenly turned into an incredible space journey. The project won 19 Lions in 11 categories at this year’s Cannes Festival.
This video is awesome eye candy. But the Lexus Hoverboard is far more than that. It’s a vivid example of the car brands mission: tackling every challenge along ...
For years filmmaker Max Joseph had a crazy idea that wouldn’t go away. He dreamed of filling highway dividers, which can be found in the median of many US ...
Pepsi versus Coke, McDonalds versus Burger King. Some brands are born to be rivals and for Microsoft and Apple that certainly is the case during the holiday season. But ...