Coca-Cola – Taking Home Happiness
This spot on activation is exactly why we often pay attention to Coca-Cola’s Happiness campaigns. In Taking Home Happiness Coke surprises guest workers on their way home for the ...
With My UV Patch L’Oréal explores new ways of communicating with its customers. The beauty company developed a ground-breaking piece of wearable technology that monitors UV exposure and helps consumers educate themselves about sun protection through an app. In this interview L’Oréal tech guru Guive Balooch explains the background of the project.