Australian Defence Force- Mobile Medic App
Check this innovative campaign by the Australian Defence Force, designed to recruit medical students worthy of a university sponsorship. The augmented reality app allowed students to diagnose and treat ...
Time and time again social media remove photos and videos of women trying to raise awareness of breast cancer. Due to this wide censorship of women’s breasts – nipples in particular – MACMA (an Argentinian Breast Cancer charity) was faced with a major obstacle for its new campaign promoting self-exam. But then came up with a brilliant idea: boobs that aren’t censored. In an award winning and extremely successful video they used an overweight man, Henry. with enough breast tissue to perform the regular checks women should be doing. Big thumbs up for the creatives at David Buenos Aires!
Check this innovative campaign by the Australian Defence Force, designed to recruit medical students worthy of a university sponsorship. The augmented reality app allowed students to diagnose and treat ...
To emphasize its innovative brand image Evolution came up with this eye-catching concept at Lisbon airport. The Portuguese hotel chain offered tired passengers a comfortable place to rest by ...
This campaign by the Polish Red Cross is a simple but very clever concept to increase charitable donations. It uses restaurants’ placemats to inform diners that by laying their ...