Spotify – Canvas Records Store
Spotify recently launched its new feature Canvas, which enables artists to create a short looping video for each of their tracks on the platform. To promote the tool the ...
Marktplaats is the number one car sales website in the Netherlands. To symbolise the wide range of second hand vehicles BrandBase created this PR stunt. 100.000 miniature cars were parked at a square in Rotterdam. Every car contained a unique code that could win you the real car at the Marktplaats website. A post on Facebook attracted more than hundred participants (and a lot of national and local media) to the event. All 100.000 toy cars were gone within 23 minutes. Look here for the video registration.
On Brandactivation.nl you find more than 800 cross medial advertising cases. Follow us on Twitter.