Markplaats – 100.000 miniature cars

01 October 2013 | Services

Marktplaats is the number one car sales website in the Netherlands. To symbolise the wide range of second hand vehicles BrandBase created this PR stunt. 100.000 miniature cars were parked at a square in Rotterdam. Every car contained a unique code that could win you the real car at the Marktplaats website. A post on Facebook attracted more than hundred participants (and a lot of national and local media) to the event. All 100.000 toy cars were gone within 23 minutes. Look here for the video registration.

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30 October 2013 |

KPT – Smileball

Thanks to its extraordinary service insurance company KPT has Switzerland’s happiest health insurance clients. To emphasize this they came up with Smileball – the first smile-controlled pinball game (based ...
07 November 2018 |

KLM – We Are an Airline

Almost half of Germany’s population doesn’t know what KLM is. To change that lack of knowledge, the airline launched this integrated awareness campaign. For a number of days KLM ...
24 December 2009 | Services

Syfy Channel – The White Rabbit Experience

To promote a modern tv-version of Alice in Wonderland Syfy Channel created a wonderful world of innovative multimedia marketing. On the internet, Twitter, in media and live on the ...