McDonalds – I’m Lovin it 24

12 April 2015 | Fastmovers

24 gifts of joy. In 24 cities. Over 24 hours. From Australia to Los Angeles. From a life size coffee cup-shaped ball pit to talking burgers, a pyjama party, special drive-troughs and a free concert by Ne-Yo. On March 24 McDonalds launched feel good stunts in countries all over the world. This video shows I’m lovin it 24 in a nutshell and check out the campaign site for all activations.

22 March 2011 |

Coca Cola – Maroon 5 session

Coca Cola calls it ‘the biggest experiment in rock history’. Maybe that’s a bit overambitious, but the live recording session with Maroon 5 certainly is an interesting marketing concept. ...
28 September 2010 |

Histor – Color Explosion

With a gigantic 3D color explosion Brandbase – in close cooperation with pr agency Edelman – was responsible for the spectacular opening of the Inside Design Amsterdam event. For ...
25 August 2015 | Fastmovers

CREATIVE VENDING MACHINES

The last couple of weeks we spotted some cool vending machine marketing. Like this stunt by Gatorade at American college campuses. They placed a series of ‘sweat it to ...