Heinz – Bacon with a Message
This is an original interpretation of the classic advertising phrase ‘the medium is the message’. To celebrate the launch of its new caramelized onion and bacon ketchup in Brazil, ...
Check this inventive product placement by McDonald’s in Poland. At Warsaw Central Station a promo message is integrated in the train station timetables. Did you get delayed by 20 minutes? This gives you time to enjoy a burger with fries. The arrow under the timetable directs you straight to the restaurant.