Starbucks – 12 Days of Sharing
Starbucks follows the spirit of the holidays in its 12 Days of Sharing campaign. On a virtual advent calender hidden offers will be popping up for twelve days. The ...
When it comes to sustainably, good food and health McDonald’s has a long way to go. To give their green image a boost McDonald’s launched the TrackMyMacca’s App. It takes Australians behind the scenes of their meal, showing them where their Big Macs, French Fries and Chicken McNuggets has come from. Nice example of branded storytelling.