Coca-Cola – Wrapping Paper Billboard
To open happiness you need to wrap it first. In the days before Christmass Coca-Cola came up with this engaging yet very simple piece of brand activation: a billboard ...
Dreadful snow conditions threaten this year’s ski season in this funny online teaser for the McDonald’s Winter Sports Weeks in Holland. When the webpage fades away it turns out to be a price contest. Part of the campaign is an interactive television commercial in cooperation with Dutch telecom company UPC. With their remote control viewers can get access to more information about the Winter Sports Weeks.