Volkswagen – Das Interland
In this EURO2012 campaign Volkswagen Netherlands plays with the rivalry between Dutch and German football fans. Das Interland is an addictive game concept that connects Dutch and Germans for ...
A virtual reality game for the iPhone. That’s the best way to describe this interactive campaign for MINI. To promote the MINI Countryman, Jung van Matt Sweden created the iPhone App Getaway Stockholm. In this game players search for a virtual MINI in the streets of Stockholm on their mobile phones. When they catch it, they run as fast as they can out of its orbit to prevent other potential takers from swiping it. The first player to have the car in their possession for a week wins a Countryman. After checking this trailer one question remains. Who is going to keep up with this rat race for one whole week?
In this EURO2012 campaign Volkswagen Netherlands plays with the rivalry between Dutch and German football fans. Das Interland is an addictive game concept that connects Dutch and Germans for ...
When we cook together, we make more than just food. That’s the idea behind the IKEA Dining Club last September. In the company’s Shoreditch, London location people could prepare ...
Happy to start 2013 with an original concept. Just days after the release of Facebook’s Poke, the app has already been used for a campaign. A Tel Aviv advertising ...