MINI – Getaway Stockholm

29 October 2010 | Durables

A virtual reality game for the iPhone. That’s the best way to describe this interactive campaign for MINI. To promote the MINI Countryman, Jung van Matt Sweden created the iPhone App Getaway Stockholm. In this game players search for a virtual MINI in the streets of Stockholm on their mobile phones. When they catch it, they run as fast as they can out of its orbit to prevent other potential takers from swiping it. The first player to have the car in their possession for a week wins a Countryman. After checking this trailer one question remains. Who is going to keep up with this rat race for one whole week?

17 January 2018 | Services

BVG Berlin – Limited edition Adidas sneaker

This is one of the best and most creative activations we’ve seen in a while. To celebrate its 90th birthday public transport company BVG formed a partnership with sportswear ...
17 April 2020 | Durables

Porsche – Electric Dialog

In this large-scale stunt that spanned all the way from London to the USA Porsche promoted its first electric vehicle. It all started when The London Eye suddenly began ...
13 December 2018 |

Payless – Palessi

In this one Payless takes the idea of a marketing prank to a new level. The discount shoe store took over a former Armani location and invited a group ...