Mini – Remote-controlled miniatures

15 August 2012 | Durables

This funny piece of clandestine advertising caused big commotion in Olympic London. Several remote-controlled miniatures of Mini cars were whizzing around the athletics stadium to shuttle javelins, discus and hammers back to the athletes. It has triggered branding questions at what are strictly ad-free Olympic venues at the London Games. For BMW – that produces the Mini – the buzz of course was great news: pictures of the mini Mini were a big social media hit.

26 July 2013 |

Adidas Basketball – Jump With Derrick Rose in London

Adidas UK proves the power of simplicity with this cool activation. On his European promo tour for the Adidas Rose 3.5 NBA star Derrick Rose visited the D Rose ...
27 August 2014 | Durables

SMART – THE DANCING TRAFFIC LIGHT

Car manufacturer Smart believes that smart ideas can turn a city into a better place. This funny feel good activation in Portugal is part of the international WhatAreYouFOR campaign. ...
13 June 2018 |

Mercedes – Return to Chapman’s Peak

Mercedes-Benz has come up with a powerful way to promote its self-driving technology. Most South African’s will remember the famous and Gold Lion winning commercial from 1990 that featured ...