MINI – Tweet to Test Drive

12 November 2018 | Durables

To simplify the retail experience for car shoppers Mini USA teamed up with Twitter. People in Los Angeles and San Francisco who are interested in the new Countryman can tweet #MINIonDemand to @MINIUSA, after which they will receive a link to sign up for a free test-drive. A representative from the brand will deliver the car at home or the office for a 30-minute ride.

30 March 2012 | Durables

Mercedes – Tweet Fleet

Love this one from Mercedes. To promote its Active Park System the company sent out a fleet of cars into the streets of Stuttgart in the busy days just ...
04 August 2015 | Durables

Preview Magazine – Fashion is Power

An umbrella becomes a spear; a designer bag turns into a shield. If necessary fashion items can be pretty good weapons of self-defence. In the Philippines, where lots of ...
05 December 2014 | Durables

IKEA – KITCHEN BLIND TEST

IKEA’s goal is to make life in the kitchen easier. So for the re-launch of its METOD-series they came up with a PR stunt to prove just how practically designed ...