MINI – Tweet to Test Drive

12 November 2018 | Durables

To simplify the retail experience for car shoppers Mini USA teamed up with Twitter. People in Los Angeles and San Francisco who are interested in the new Countryman can tweet #MINIonDemand to @MINIUSA, after which they will receive a link to sign up for a free test-drive. A representative from the brand will deliver the car at home or the office for a 30-minute ride.

31 December 2009 | Durables

IKEA – Movie Marketing

On the last day of the year we found this creative piece of guerrilla marketing from Austria. Many movies and TV shows use IKEA furniture on their sets. Marketing ...
13 February 2014 |

Toyota – Try My Hybrid

Satisfied customers are the best brand ambassadors. Toyota Norway translates this sales wisdom into an innovative social campaign. Without being paid, hundreds of Toyota owners volunteered via Facebook to ...
06 December 2017 |

Volvo – Lightning Powered Billboard

To create some buzz around the release of its new S90 T8 Plug-in Hybrid in Thailand Volvo came up with a pretty electrifying idea. They built the world’s first ...