Molson Canadian – The Beer Fridge

12 July 2013 | Fastmovers

This is a really cool example of how you can use chauvinism to give your brand a positive boost. Molson Canadian created a beer fridge and took it to different locations in Europe. The only key to open the fridge was a Canadian passport. Look here for the case video and here for the making of. Really nice work!
 

16 April 2010 |

Stella Artois – King of Cannes

This well-done, sophisticated social media campaign by the Belgium brewer Stella Artois is certainly worth checking out. To promote their sponsorship of the Cannes Film Festival advertising agencies Mother ...
24 February 2016 | Fastmovers

McDonald's – Snow Billboard

McDonald’s treats Canadian skiers on their way to Whistler mountain to a cool piece of snow fun. A digital billboard next to the highway translates real-time snowfall data into ...
16 October 2019 |

V2C Gin – Drowned Bottle Openers

Every year nearly 15,000 bicycle wrecks are fished from the Amsterdam canals. That inspired the independent Amsterdam-based gin brand V2C to give new life to these forgotten bicycles by ...