Ben & Jerry’s – Viva la Givolution
A nice piece of feel good brand activation by Ben & Jerry’s in Holland. With Viva la Givolution the ice cream company created an online giving chain. On a ...
This is a really cool example of how you can use chauvinism to give your brand a positive boost. Molson Canadian created a beer fridge and took it to different locations in Europe. The only key to open the fridge was a Canadian passport. Look here for the case video and here for the making of. Really nice work!
A nice piece of feel good brand activation by Ben & Jerry’s in Holland. With Viva la Givolution the ice cream company created an online giving chain. On a ...
With Happy Table McDonald’s takes its kids marketing strategy to the next level. Using Near Field Communication technology the fast food giant transformed dinner tables into digital playgrounds. The concept ...
Kids are the future, so you better cab let them explore the world of tomorrow as soon as possible. That’s exactly what happens at the Shell Energy Lab, a ...