Ben & Jerry's – Fairtweets
In this smart social media campaign Ben & Jerry’s uses the unused space in tweets to promote World Fair Trade Day. Their Fair Tweets app automatically generates a message ...
Can models wearing nothing but body paint make a coffee creamer ad go viral? They sure can! For one day Nestlé’s Natural Bliss took over a Manhattan coffee shop where nude baristas served free cups of joe with an all natural coffee creamer. The marketing stunt created a lot of international buzz and the video has gained over 2.5 million views.