TED – Spread the Word
How can we connect the innovative ideas of the nonprofit organization TED with common people in Buenos Aires? That was the challenge Ogilvy in Argentina had to face. They ...
In run-up to the launch of the final season of Afterlife, Netflix has installed 25 permanent benches in parks across the UK to promote healthy conversations around mental health. Benches play an integral part of some of the most memorable moments in the comedy-drama series, as well as serving as important places for reflection and remembrance in our day-to-day life. The benches – which read ‘Hope is everything’ – feature a QR code that leads people to further emotional support. The campaign exploded in national press and on social media and Ricky Gervais was interviewed on the BBC One Show promoting the Benches of Hope.
How can we connect the innovative ideas of the nonprofit organization TED with common people in Buenos Aires? That was the challenge Ogilvy in Argentina had to face. They ...
Almost half of Germany’s population doesn’t know what KLM is. To change that lack of knowledge, the airline launched this integrated awareness campaign. For a number of days KLM ...
This fall the Dutch travellers’ association ANWB again informs bicyclists about the necessity of good lighting. Last year BrandBase introduced a series of cheerful activations starring the ANWB Light ...