Pocari Sweat – Lunar Dream Moon Capsule
Last week Otsuka Pharmaceutical Ltd. introduced a very ambitious branded event. Somewhere next year the Japanese company plans to place a can of its sports drink Pocari Sweat on ...
Netflix has been teasing the arrival of the new Stranger Things season with a number of fun activations. In Burbank, California, the streaming service teamed up with ice cream brand Baskin-Robbins to transform its most highly trafficked store to a pop-up Scoops Ahoy, the ice cream parlor from Stranger Things. They spared no expense when it comes to getting every detail right. All the details, including the workers’ uniforms, signage, menus and packaging combine to bring to life the show’s fictional location and feel like it’s from 1985.