Nike – Breaking 2

08 May 2017 | Durables

For the last 7 months Olympic champion Eliud Kipchoge had one goal: become the first to break 2 hours in the marathon. Last weekend he ran for his life on the Italian Monza circuit in the apotheosis of pioneering Nike’s Breaking2 program. Kipchoge finished with an impressive 2:00:25, but regardless of the outcome the Breaking2 project has generated a marketing platform for Nike’s new Zoom Vaporfly shoes unlike few others.

 

23 August 2017 | Durables

LG – Quadwash Water Park

To promote its new dishwasher, LG came up with this fun summer experience. They transformed a block in New York’s Upper East Side into a giant inflatable water park ...
16 February 2016 | Durables

Sodimac Homecenter – Resting Shelter Billboard

On the endless highways from Lima to the Chilean border drowsy drivers are the top cause of car accidents. To make matters worse, there are no areas where drivers ...
03 May 2018 | Durables

Philips – Dutch Masterjuicers

Most people don’t eat enough fruit and vegetables. To put healthy eating in the picture, and promote its juicers, Philips presented a fun stunt that took place at Amsterdam’s ...