Intel – Pop-Up Theatre
With a new take on the worn-out flashmob concept, Intel demonstrates the design and responsiveness the new Ultrabooks. Sixty people with Ultrabooks synched together to create a Pop-Up Theatre in a ...
In the London borough of Dagenham Nike has converted an old 1970s public swimming pool into a flashy BMX facility. After a spectacular kick off with the world’s best riders, the temporary park was opened to the public. Without paying admission neighborhood kids could try out this growing sport with experienced freestyle BMX coaches. Nice campaign in which Nike combines a cool brand event with social engagement. Check the full story in this video.