Nike – Reactland
In this fun piece of experience marketing Nike shows a smart fusion of technology and product introduction. The stunt is centered around its new running model, the React. People ...
New expats arriving in Dubai share two challenges: they have to find a new home and a new car. In Househunter Test-Drive Nissan combines these two ingredients in one low budget campaign. They teamed up with the most popular house-hunting site in Dubai and gave its search capabilities an upgrade so the perfect Nissan automatically showed up. Smart thinking!