The History Channel – Unforgotten Soldiers
With no surviving veterans WWI is becoming a ghost from the past. History Channel tries to keep the memory alive in this impressive and multiple award winning campaign. Unforgotten ...
The more negative the outings about winter-depressions on the internet get, the brighter the sun shines. This is the basic idea behind the Internet Sun Generator, the newest campaign of Norwegian Airlines. During December and January the day and night is 75% dark in Norway. This has a negative effect on the mood of its residents. All conversations on this subject on Facebook, Twitter and blogs were tracked down and converted into a digital formula that controlled a big artificial sun placed at the most crowded spot in Oslo. The more negative the conversations get, the brighter the sun shines. The extra attention this campaign generated, resulted in a record in ticket sales for Norwegian Airlines.
With no surviving veterans WWI is becoming a ghost from the past. History Channel tries to keep the memory alive in this impressive and multiple award winning campaign. Unforgotten ...
The secret of persuading people to donate for a good cause is that a story should go straight to your heart. That’s exactly what the Mahindra Foundation does with ...
Brandactivation travels to Brazil to spot cool advertising cases. This stunt by the Brazilian Association of Organ Transplantation won Gold in Cannes last week. It all begun when the ...