Obi – Renovated Billboards

19 March 2014 | Fastmovers

DIY stores in Germany are caught up in a massive price war. That results in a lot of aggressive and ugly looking advertising. Germany’s biggest DIY chain Obi tries to get out of this negative spiral with this terrific show don’t tell billboard campaign. Very cool idea.

05 April 2012 |

Kotex – Womens Inspiration Day

Pinterest is an up and coming sociaal network that allows users to pin images to a board. Since mostley women use the site, Kotex was the first major brand ...
09 July 2010 | Fastmovers

Gatorade – Mission Control

Every marketeer knows that blogs and social media are important sources for consumer insights around a brand. Gatorade makes serious business of social media monitoring. In its Chicago headquarters ...
22 October 2019 |

Leroy Merlin – Lessons For Good

Leroy Merlin is a home improvement and gardening retailer with 47 stores in Italy. Every year it runs around 2,500 free in-store DIY courses for clients who want to ...