Oreo – Doomsday Vault

18 May 2021 | Fastmovers

Last year NASA reported that Asteroid 2018VP1 was headed toward Earth’s atmosphere. ‘I wonder who will save the Oreos’, tweeted a concerned fan. That tweet inspired Oreo to launch an insane activation campaign in which the brand goes to great lengths to save the cookie for future generations by building an asteroid-proof vault in Norway, filling it with a stockpile of cookies and documenting the entire journey along the way. From a single fan tweet to a headlines-making global campaign. Be sure to check out the case study.

01 March 2017 | Fastmovers

DB Export – Drink beer and save the world, part 2

With Brewtroleum (Grand Prix Outdoor Cannes) DB Export came up one of the coolest campaigns in 2016. The New-Zealand brewer now presents a new way to save the planet. ...
09 April 2021 | Fastmovers

Lux – The Soap with a Lump

Research revealed that a staggering 75% of Indian women shy away from self-examination for breast cancer. That inspired Lux to launch a campaign that did something more fundamental than ...
17 November 2019 | Fastmovers

VOLVO – THE E.V.A INITIATIVE

Women are 71% more likely to be injured and 17% more likely to die in a car crash. The reason: most crash tests are based on male dummies. In ...