BETC – Bee ‘n’ Bee Report
To raise awareness around the preservation of wild bees, French agency BETC transformed its yearly social responsibility report into an insect hotel. Special versions were printed on water-proof mineral ...
It’s time for a viral Friday with this marketing prank for the new horror movie Ouija. Starring an actress who can make her eyes bug-out on command, a corps that breaks through the floor, unsuspecting victims and hidden cameras. Be sure to check out the result. And among those victims were Today Show’s Natalie Morales and Jenna Bush Hager. Great publicity stunt!