Somewhere in the snowy north of Sweden a brand-new four-wheel drive Passat has been hidden in the middle of nowhere. As part of its sponsorship of the country’s national ski team Volkswagen started scavenger hunt called The No Show Room. The rules are simple: the first person who finds the car wins it. Volkswagen is ...
The Massachusetts State Lottery poured $1.1 billion in net profit into local aid across in 2019. In this activation the organization showed people first-hand what the money they’ve generated ...
It’s hard to believe, but in Germany feminine hygiene essentials are subject to the luxury tax of 19%. To address this absurd legislation online retailer The Female Company came ...
As it comes to event marketing, Netflix has a pretty good track record. To promote its gangster epic The Irishman the streaming service threw a public party in which ...
Plastic waste is one of the biggest environmental issues facing our planet. And this time of year, it gets worse as broken toys get tossed in the trash. As ...
Research shows that 7 out of 10 kids are handed screens during long rides. To bring back liveliness, imagination and interaction to daily car rides, Volkswagen in the Netherlands ...
During the UN Climate Summit in Madrid, WWF and the Prado Museum have joined forces to raise the alarm about the impact of climate change. Together they selected and ...
More than 300 million tennis balls are produced every year. An insane amount and almost nothing gets recycled. ABN AMRO wants to stimulate the transition to a circular economy ...
In the past The North Face showed that it understands how you can translate that adventurous outdoor vibe into an energy-pumping live experience. To promote its new jackets the ...
Our cities are getting louder and noise pollution appears to be one crucial and societal issue. Starting from that point, Peugeot has imagined a solution to recycle the noise ...