The rise of online shopping has meant that fewer shoppers are experiencing the fun of sample fragrances. So Glade decided to bring samples of its home air fresheners to online shoppers in a new and innovative way. The S.C. Johnson-owned brand teamed up with Walmart and took the packing pillows that typically protect online shopping ...
As part of its sponsorship of the FIFA World Cup, Budweiser has created an innovative and eco-conscious new sports facility in Sochi, Russia. The football pitch is made entirely ...
The new Spanish telco provider Fi Network came up with a crazy idea to explain to the Generation Z what’s possible with the gigabyte capacity of its subscriptions. They ...
Four Seasons Condoms cites statistics revealing that young adults in Australia are having 50 percent less sex than their parents’ generation. In an effort to tackle this ‘millennial sex ...
Somewhere in the snowy north of Sweden a brand-new four-wheel drive Passat has been hidden in the middle of nowhere. As part of its sponsorship of the country’s national ...
The Massachusetts State Lottery poured $1.1 billion in net profit into local aid across in 2019. In this activation the organization showed people first-hand what the money they’ve generated ...
It’s hard to believe, but in Germany feminine hygiene essentials are subject to the luxury tax of 19%. To address this absurd legislation online retailer The Female Company came ...
As it comes to event marketing, Netflix has a pretty good track record. To promote its gangster epic The Irishman the streaming service threw a public party in which ...
Plastic waste is one of the biggest environmental issues facing our planet. And this time of year, it gets worse as broken toys get tossed in the trash. As ...
Research shows that 7 out of 10 kids are handed screens during long rides. To bring back liveliness, imagination and interaction to daily car rides, Volkswagen in the Netherlands ...