Fitness First – Bus stop weighing machine
Handing out leaflets is only one way to attract new customers for your health club. Fitness First chooses this far more creative approach. In a bus stop in Rotterdam ...
Remember this brilliant Red Cross campaign from last year? This week we once again spotted an original concept by a Polish non-profit organisation. The social rehab centre Pedagogium created a campaign that helps former juvenile delinquents start a new life by transforming their hideous prison tattoos into professional, socially well-perceived works of art. The touching case video shows how this changes the lives of the people involved.