Tokyo Shimbun – Augmented reality app
Newspapers all over the world suffer from decline in circulation and aging readership. In an attempt to engage the Tokyo Shimbun more with kids, a Tokyo agency created an ...
Some interesting marketing news from the US. For the first time in 23 years Pepsi will give up their ad position for the Super Bowl final. Instead the company will use the 20 million dollar budget for an online social campaign that kicks off on January 13: the Pepsi Refresh Project. People from all nationalities can submit ideas that make this world a better place and the best plans will receive a donation from the 20 million dollar Pepsi-fund.