AXA Bank – Bricks
It’s not easy for banks to emphasize their stability in these unstable economic times. The Belgium AXA Bank tries it with this powerful brick outdoor ad....
At first sight it seems as if people walked into a normal high-end leather store in Bangkok. But when the shoppers took a better look at the bags, belts, jackets and shoes look better they were given the fright of their lives. With this pop-up store animal rights organization PETA confronted people with the gruesome reality behind leather industry in Thailand. Impressive stunt with great execution!