Nike – Film Room
In this innovative, multi-layered campaign Nike connects famous basketball pros with the kids who adore them. The Film Room is a high tech interactive experience that helps young players ...
With this campaign Philips found a great way to prove its ‘sense and simplicity’ slogan. To promote their grooming kits they didn’t use an app or other digital gimmick to persuade Taiwanese men to grow a beard or stubbles. Just a simple mug does the job. Look here for the case study.