Volkswagen’s Pedestrian Detection
The best way to explain a new technology is to show how it works. That’s the idea behind this fun advertising stunt for Volkswagen’s Pedestrian Detection system in a Spanish cinema....
With this campaign Philips found a great way to prove its ‘sense and simplicity’ slogan. To promote their grooming kits they didn’t use an app or other digital gimmick to persuade Taiwanese men to grow a beard or stubbles. Just a simple mug does the job. Look here for the case study.