Lexus – The Hoverboard
This video is awesome eye candy. But the Lexus Hoverboard is far more than that. It’s a vivid example of the car brands mission: tackling every challenge along ...
With this campaign Philips found a great way to prove its ‘sense and simplicity’ slogan. To promote their grooming kits they didn’t use an app or other digital gimmick to persuade Taiwanese men to grow a beard or stubbles. Just a simple mug does the job. Look here for the case study.