To promote a new line of frameless smart-tv’s Philips came up with this cool online treasure hunt. They have hidden ten tv’s across the world. The action site reveils photo’s of the hideouts and people can use Facebook and Google Maps to find the exact location.
G-Star Raw just launched this great Rookie Runway Reporters social media campaign. The Dutch fashion brand challenges the worlds best Tweeters, Flickrs, Facebookers and YouTube film-makers to present themselves ...
For years Nike tries to seduce runners (to be) with technical gadgets like the iPod running app and the Fuelband. The recently launched Fuel Missions is the first game ...
In an effort to address an audience a little more sophisticated Staropramen came up with this original concept. On several high-culture events The Czech beer brand introduced the TapWriter: ...