Sony – Xperia Xperience
Spectacular example of show, don’t tell by Sony in The Netherlands. In cooperation with Discovery Channel they ask users to test the Z1 smartphone in extreme circumstances, like this ...
Last year, Philips stunned the world with the Caroussel-campaign. Their target was to promote a new line of television with a cinematic feature. This spring, Parallel Lines promises to be a worthy successor. Philips invited five directors from Ridley Scott Associates to create short films in different genres. They will be shown on the ‘Ambiplayer’, an online media player that allows viewers to switch between cinematic and wide screen and to turn the Ambilight feature on or off. Before the premiere, fans of Philips Cinemas Facebook page will get an exclusive pre-release screening of one the five films.
Spectacular example of show, don’t tell by Sony in The Netherlands. In cooperation with Discovery Channel they ask users to test the Z1 smartphone in extreme circumstances, like this ...
Brilliant brainwaves. That is what the Mazda Challenge & Inspire Competition is all about. Creative thinkers can share eureka moments with us on Mazda’s Facebook page, where we can ...
Universal Music Argentina came up with an innovative activation to boost sales of Lorde’s new album Pure Heroin. Using specially developed software music buyers were able to copy the ...