IKEA –IKEA-fans
Despite all the modern forms of communication marketeers sometimes miss possibilities to activate their brand. An online social hotspot where fans can generate their own ideas or follow the ...
Once in a while you come across a campaign that is so lovely that you just have to share it. Like this look-up-to-the-clouds-stunt from Guatemala for the iconic board game Pictionary. A spot-on, smart, creative and also successful concept. Just watch and smile.