Pictionary – Cloud Sketch

13 July 2015 | Durables

Once in a while you come across a campaign that is so lovely that you just have to share it. Like this look-up-to-the-clouds-stunt from Guatemala for the iconic board game Pictionary. A spot-on, smart, creative and also successful concept. Just watch and smile.

27 November 2009 | Durables

IKEA – Facebook Showroom

IKEA Sweden came up with this very intelligent social media campaign. They used the popular Facebook functionality photo tagging to promote a new store in Malmo. On the Facebook ...
22 July 2016 | Durables

Toyota – The Land Cruiser Emergency Network

In most parts of the Australian bush there is no mobile signal, so in case of an emergency it can be impossible to call for help. To help solve ...
21 December 2012 | Durables

Nike – Fuel Missions

For years Nike tries to seduce runners (to be) with technical gadgets like the iPod running app and the Fuelband. The recently launched Fuel Missions is the first game ...