LEGO – Happy Holiplay
The concept of this user generated content activation by reflects the essence of the brand: use your imagination to build a great memory. Great feelgood campaign....
Pizza and movies are made for each other. A bit like Bogart and Bergman or gin and tonic. Pizza Hut Hong Kong translates this fact into a very cool and beautifully designed gadget: a pizza box which doubles as a movie projector. This video shows how it works.