Basel Tourism – Pokémon Go, The Revenge
The Basel tourism agency uses the Pokemon Go hype for an awesome piece of city marketing. The crazy video shows four life-sized Pikachus running the streets of Switzerland’s third-largest ...
The secret of persuading people to donate for a good cause is that a story should go straight to your heart. That’s exactly what the Mahindra Foundation does with A Girl Story. In this campaign the nonprofit organization combines emotion with an innovative way of recruiting new donators. A Girl Story learns us about the life of Tarla, a fictional six year old girl that has to work all day to survive. She wants to go to school to better her life. Whether she succeeds, is up to us, as her story will progress only via audience donations unlocking new chapters in a series animated films. Those who do donate will receive updates on Tarla’s journey. For those who don’t her story ends. Just like in real life.
The Basel tourism agency uses the Pokemon Go hype for an awesome piece of city marketing. The crazy video shows four life-sized Pikachus running the streets of Switzerland’s third-largest ...
Aviva is not the first insurance company that wants to emphasize that it’s all about people. But in the interactive campaign You are the Big Picture the global firm ...
99% of all domestic abuse cases include financial abuse. That’s why during National Domestic Violence Awareness Month in October, Santander Bank is joining leading domestic violence organizations for an ...